A DISCOURSE ON THE USE OF NEW MEDIA TECHNOLOGIES IN NIGERIAN TELEVISION NEWSROOMS
Authors:
Anthony Igyuve, Phd., Kelvin Inobemhe, Nick-tansi Saint Udeh & Felix Ugber
Abstract:
New media technology has undoubtedly taken the world by surprise. Whereas its emergence and growing popularity has been somewhat of a bitter-sweet experience for journalist and journalism practice in general, a certain aspect of the media world has been most impacted. Television broadcasting is one of such aspects. Television has always relied heavily on technology – from the era of analogue to the digital, the evolution has been one step at a time in history. The introduction of new media technology alongside the digital powers they possess is topical. The study looks at new media technologies in Nigeran television newsroom. This paper is anchored on technological acceptance model and technological determinism theory. The researchers believe that several aspects of the Nigerian television newsroom have been greatly impacted and that reduction in time of production, reduction in a number of gatekeepers, and cost-saving are some of the greatest. The paper concludes that new media technologies have reduced the size of the newsroom and encouraged multi-skilling and multitasking.