IMPROVING BUSINESS ETHICS IN THE NEW NORMAL
Authors:
Dr Parin Somani
Abstract:
As societies emerge into a new normal world, there is an endeavour for businesses globally to establish stability. This comes amidst the catastrophe experienced socially, economically, and politically due to the emergence of the coronavirus (covid-19) pandemic. The covid-19 pandemic has highlighted numerous disparities and disruptions exposing business vulnerabilities highlighting work conditions, a lack of disaster preparedness, supply chain disruption and the inability to meet delivery deadlines. Many businesses have been forced to re-evaluate their business structures, values, and ethics so that stability can be reached, and revenue can be maintained or increased. This study aims to identify challenges that businesses have faced during the covid-19 pandemic affecting business ethics. There is an endeavour to improve business ethics in the new normal world. A review of literature is performed within this study using a systematic process of published and grey literature sources. Results discuss the following challenges that businesses have faced during the covid-19 pandemic affecting business ethics: Trust and behaviour, fostering relationships responsibility and reliability, morals, and decision-making. Recommendations have been made to facilitate the improvement of business ethics within businesses in the new normal world.